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Privacy Policy

Effective Date: May 11, 2026

Welcome to Latido (“Company,” “we,” “our,” or “us”).
We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, place orders, or interact with us online.

If you do not agree with the terms of this Privacy Policy, please do not access the website.

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1. Information We Collect

We may collect information about you in several ways, including:

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A. Personal Information

Information you voluntarily provide to us, including:

  • Full name

  • Email address

  • Phone number

  • Billing and shipping address

  • Payment information

  • Order details

  • Account login information

  • Event or catering inquiry details

  • Any information submitted through forms or customer support

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B. Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address

  • Browser type

  • Device information

  • Operating system

  • Access times

  • Pages viewed

  • Website activity

  • Referral URLs

  • Cookies and tracking technologies

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C. Cookies and Tracking Technologies

We may use:

  • Cookies

  • Pixels

  • Web beacons

  • Analytics tools

  • Advertising technologies

These technologies help us:

  • Improve website functionality

  • Analyze traffic

  • Personalize user experience

  • Deliver relevant advertising

  • Prevent fraud and abuse

You may disable cookies through your browser settings, though some features may not function properly.

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2. How We Use Your Information

We may use collected information to:

  • Process transactions

  • Fulfill orders

  • Provide customer service

  • Improve our website and services

  • Send confirmations and updates

  • Respond to inquiries

  • Send marketing emails or promotions

  • Prevent fraud or unauthorized activity

  • Maintain website security

  • Comply with legal obligations

  • Conduct analytics and business operations

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3. Legal Basis for Processing

Depending on your location and applicable law, we process your information based on:

  • Your consent

  • Contractual necessity

  • Legitimate business interests

  • Legal compliance obligations

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4. Sharing Your Information

We do not sell your personal information.

However, we may share information with trusted third parties, including:

  • Payment processors

  • Delivery providers

  • Website hosting companies

  • Analytics providers

  • Email marketing platforms

  • Security and fraud prevention services

  • Legal authorities when required by law

All third parties are expected to maintain appropriate confidentiality and security measures.

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5. Payment Security

Payments may be processed through secure third-party payment providers.
We do not store full credit card numbers on our servers unless explicitly stated.

We implement commercially reasonable security measures to protect your financial information.

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6. Data Retention

We retain personal information only as long as necessary to:

  • Provide services

  • Complete transactions

  • Resolve disputes

  • Enforce agreements

  • Comply with legal obligations

After retention periods expire, information may be securely deleted or anonymized.

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7. Your Privacy Rights

Depending on applicable laws, including Texas privacy laws and U.S. consumer protection laws, you may have the right to:

  • Access your personal information

  • Correct inaccurate data

  • Request deletion of your information

  • Opt out of marketing communications

  • Request information about data usage

To exercise these rights, contact us using the information below.

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8. Email Marketing & Communications

You may receive promotional emails from us if you:

  • Subscribe to our newsletter

  • Make a purchase

  • Request information

  • Participate in promotions

You can unsubscribe at any time using the unsubscribe link in our emails.

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9. Third-Party Websites

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices, policies, or content of third-party websites.

Users access third-party websites at their own risk.

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10. Children’s Privacy

Our website is not intended for children under the age of 13.

We do not knowingly collect personal information from children. If we become aware that information from a child has been collected, we will promptly delete it.

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11. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information, including:

  • SSL encryption

  • Secure hosting

  • Limited access controls

  • Monitoring systems

  • Fraud prevention measures

However, no internet transmission or electronic storage method is completely secure, and we cannot guarantee absolute security.

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12. Texas & U.S. Legal Compliance

This Privacy Policy is intended to comply with applicable United States and Texas privacy and consumer protection laws.

If additional state or federal privacy laws apply in the future, we reserve the right to update this policy accordingly.

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13. International Users

If you access our website from outside the United States, your information may be transferred to and processed in the United States, where privacy laws may differ from those in your jurisdiction.

By using our website, you consent to such transfers.

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14. Changes to This Privacy Policy

We may update this Privacy Policy periodically.

Changes become effective immediately upon posting the revised version on this page. Continued use of the website constitutes acceptance of the updated policy.

We encourage users to review this policy regularly.

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15. Contact Information

If you have questions about this Privacy Policy or your personal information, please contact:

Latido
Austin, Texas, USA
Email: hello@thelatido.com
Phone: +1 (737) 419-5358

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16. Disclaimer

This Privacy Policy is provided for general informational purposes and does not constitute legal advice. For full legal protection tailored to your specific business operations, payment systems, memberships, mobile apps, or international users, consult a licensed attorney in Texas.​​​​​​​​​​​​​

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